The key to all of this lies in understanding the patient and what they want. People will find a way to pay for what they want (the key to your financial discussions.) Your case acceptance becomes a lot easier when you are talking to patients about what they want instead of talking to them about care they weren’t aware they … Read More
What Do Reviews Have To Do With Finding More New Patients?
Do you remember the story of the Dallas bride and groom who launched a social media campaign against their wedding photographer for a dispute on a $125 charge – a campaign that ended up destroying her business?Well, the wedding photographer sued for defamation of character and was awarded 1.08M. I was so happy to finally see the business owner come … Read More
How Do You Find Good Team Members?
Do You Feel Stuck?
The Cold Hard Truth About Doubling Your Dental Practice Production
Do you need or want more new patients? If you answered “yes” then this might be the most important thing you read this year. Because, through my 25+ years in dentistry there is one thing that I have seen in more practices than anything else and that is that they are all out of capacity! What does that mean? It … Read More
Understanding the 2017 Perio Code 4346
BAD headlines, BAD news for dentistry
“Court orders dentist to pay $85,000 to employee fired for safety complaint.” “Fears for more than 11,000 dental patients who could have been exposed to HIV and Hepatitis due to poor cleaning and sterilization” “Dentist accused of being a menace to the public health faces 17 OSHA violations and a revocation of his license.” When it comes to headlines like … Read More
3 Magic Words for Implant Case Acceptance
Explode Your Implant Case Acceptance
How to Get a $35,000 Increase for Each Hygienist with Sealants
I’m a big advocate of same-day sealants. When possible, place sealants the same day they’re diagnosed since sealants are the #1 canceled or failed appointment. We live in an express-lane, fast-paced on-the-go world. People are busy. It’s hard for parents to get their children here. So part of getting them to say ‘Yes’ to move forward is saying, “Hey we … Read More